The countdown is on.
HANRO x Adam has created a limited-edition unisex capsule collection inspired by fleeting moments, encounters, and places that linger in the memory. Art meets craftsmanship. Tradition meets contemporary curiosity.
SAVE THE DATE: We will be celebrating the launch of the collection on March 24.
Souvenirs are more than memories—they are little anchors that keep experiences alive. The HANRO x Adam Capsule Collection captures this intimacy and transforms it into wearable works of art. Every moment, every encounter becomes symbolically tangible—in fabric, color, and design.
portrait
charlotte adam
Charlotte Adam combines classical and modern influences, an experimental curiosity and subtle attention to detail. Her works draw attention to the little things in life, allowing us to pause, reflect and rediscover moments.
With HANRO, Charlotte Adam enters into a creative dialogue that revives tradition. Her art inspires the Souvenirs capsule collection and transforms clothing into a vehicle for stories and memories.
Charlotte Adam's motifs evoke the fleeting moments of a journey—encounters, landscapes, small everyday details—that shape and accompany us.
What is it like for you to work as a woman in the artand design scene?
It never gets boring. Encounters with other artists constantly open new doors. Some ideas are implemented immediately, others lie dormant until they return in a new form – I sometimes see the world as one big communal studio. As a woman in art, it means taking up space, being visible, and translating thoughts into forms. For me, being a subject rather than an object is a central aspect of strength.
What makes you a strong woman?
I don't like to be pigeonholed and show all my facets: soft, hard, loud, and quiet sides. I see it as a strength to allow myself these contradictions and make them visible.
What are you particularly proud of?
My curiosity drives me: it has led me to approach people, start projects, and ask questions, even if they are uncomfortable. Remaining open, showing courage, and trying new things—that makes me proud.
How did you get into art?
Art was my language from an early age, perhaps even my “love language.” I grew up in a creative family where we always created things together and on our own. Museums, painting, and exchanges with other artists helped me to better understand myself and others.
What challenges do you face as a woman in the creative industry?
The art world is still very traditional. That's why I've organized many of my exhibitions myself, built networks, and shared my reach. This independence is challenging, but it also strengthens me.
Have you experienced personal injustices?
Yes, often. Women are treated differently, underestimated, or restricted in many areas. I question these injustices and try to make them visible in my work. For me, strength also means acknowledging these experiences and using them to create space for reflection and self-determination.
Are you personally committed to equality and women's rights?
Yes, I support female friends and other female artists, share visibility and build networks. I firmly believe that we can achieve more together than alone – GIVE TO GAIN is therefore a practice I live by.
Who has inspired you the most?
Women who show attitude, are courageous and remain authentic. My family, mentors and friends have had a particularly formative influence on me, showing me that strength, vulnerability and self-determination are not mutually exclusive.