NEW IN | AUTUMN / WINTER 2026 COLLECTION FOR MEN

Under the campaign slogan ‘Soft Motion’, HANRO presents its new Autumn/Winter 2026 menswear collection. Inspired by the fluid connection between the body, fabric and movement, the new styles combine high-quality materials such as cashmere, wool, silk and the finest cotton with timeless design and exceptional comfort.

HANRO Herbst/Winter Collection 2026
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New In: Fall/ Winter 2026 Collection for Men by HANRO

Soft Motion – the new men’s Autumn/Winter 2026 collection

With its Autumn/Winter 2026 collection, HANRO captures the power of fluid movement under the campaign slogan ‘Soft Motion’. High-quality natural materials, clean silhouettes and precise craftsmanship come together to create men’s underwear that naturally combines comfort, functionality and timeless elegance.

Discover new underwear, nightwear, loungewear and versatile essentials made from cashmere, wool, silk and the finest cotton. Each design has been developed to move comfortably with the body and to combine maximum comfort with long-lasting quality.

Timeless design, carefully selected materials and HANRO’s unmistakable craftsmanship make this season’s new arrivals stylish companions – for everyday life, moments of relaxation and restful nights.

Find out more about the inspiration behind Soft Motion: discover the campaign story with insights into the concept behind the Autumn/Winter 2026 collection, the background to its creation and exclusive behind-the-scenes moments from the shoot.